This K-pop app was designed for today’s generation, inspired by the global influence of K-pop since the 2010s. As K-pop became a major part of my country’s music culture, I observed how Korean entertainment successfully gained worldwide attention and built strong fan communities.

For this portfolio project, I created a modern and trend-focused visual identity using black and vibrant blue to deliver a sleek, contemporary feel. The logo draws inspiration from tangible materials to create a stronger visual impact. Black is used to emphasize key content and guide users toward the app’s main features. Overall, the design reflects the energy of modern K-pop culture while maintaining a fresh and distinctive style.